Cases in Strategic Management

Til jouw bedrijfsstrategie naar een hoger niveau met en dit Engelstalig boek / e-book rond strategisch management

Korte inhoud

This book shows how strategic management can be practiced in the context of flexibility. It discusses strategic formulation and implementation perspectives and practices, including vision and mission, general environment analysis, industry analysis, competitive advantage, resource and capability view, generic strategies, business level strategy, corporate level strategy, international strategy, change and turnaround, strategic implementation, and strategic controls, as well as flexibility embedded in these concepts. It can be used as a primary textbook for managerial programs for executives, and as a supplementary case textbook for core MBA courses. Exploring Strategic Formulation and Strategic Implementation concepts from a flexibility perspective, it is also an excellent companion to leading strategic management textbooks.

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Extra informatie


Sanjay Dhir, Sushil




Strategisch Management

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