Managing Strategy

Til jouw bedrijfsstrategie naar een hoger niveau met gedreven.be en dit Engelstalig boek / e-book rond strategisch management

Korte inhoud

Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options.

It covers a range of topics, including:
• Understanding organisational culture
• Performing SWOT and PEST analyses
• Researching new markets
• Corporate mission and values
• Setting objectives
• Performance measurement and balanced scorecard
• Strategic options

The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, Henry Mintzberg and Michael Porter, will help you master the crucial skills you need to further your career as a manager.

Bijkomende info

Aanvullende informatie

Auteur

Books Chartered Management Institute

Soort

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Taal

Categorie

Strategisch Management