Til jouw bedrijfsstrategie naar een hoger niveau met gedreven.be en dit Engelstalig boek rond strategie-implementatie en strategisch management
This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy – including licensing strategy – are considered in some detail. It presents fundamental thinking about business organization and provides the conceptual framework that scholars need to understand complex business organization, managerial processes, and competitive strategy.